The Cordony Kitchen
From trusted food authority to lifestyle powerhouse. Working with Amanda Cordony, we helped The Cordony Kitchen evolve naturally into a broader lifestyle narrative that people couldn't help but engage with. Our cohesive strategy amplified her editorial work while driving commercial success.
Sydney, AUS
Completed
2024
The brief blended website redesign, brand evolution, and social strategy to showcase Amanda's expertise. We developed content pillars that balanced accessible food content with aspirational lifestyle moments, while our style guide drew from her House and Garden editorial work—maintaining the warmth that defines The Cordony Kitchen.
We redesigned her website and eBooks, turning every touchpoint into an invitation to connect and become part of the brand's ecosystem. Our social strategy turned recipe videos into moments worth sharing.
In three months, we reached 12.8 million people, generated 14.3 million impressions, and grew the community by 16.5k followers. More importantly, we created a digital ecosystem that matched Amanda's influence in the food and lifestyle space.
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Cumulus Studio